Our FOOD by Coor concept rests on six cornerstones, also known as our customer promises.

1. Customer adaptation

Responsibility creates commitment, and through a decentralized control model we can ensure committed employees and encourage them to use their own creativity to tailor each restaurant to the individual customer.

2. Food enjoyment

Fresh raw materials cooked with love and passion by professional and committed employees creates the healthy and qualitative food our customer’s deserve. We make sure our menus and dishes vary, providing our customers with new and exciting food experiences and real food enjoyment.

3. Personal encounter

Through our proprietary education and our concept “Star Quality Service” we actively work on improving our customer service and ensure our employees go through educations on a regular basis.

4. Ambience

Together with our customer we aim to improve the restaurant environment with knowledge of architecture and acoustics in combination with a modern and timeless visual expression. We create a harmonious restaurant environment.

5. Innovation

We continuously work on innovation, making sure we are at the forefront of development. With extensive knowledge in logistics and state of the art Point of Sales solutions we can create superior flow and shorter queues for our customers. Which ensures both efficiency and a better experience when visiting our restaurants.

6. Sustainability

Central purchasing agreements, coordination of resources and a genuine focus on environmental issues mean value-for-money and sustainable solutions. We actively work on sustainability in ways that is economically beneficial for our customers while lowering our impact on the environment.